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Barry Braun of Atomic XR, Inc.; Dave Seay, the Director of Marketing, Sales and Public Relations for Virginia Motor Speedway; and Wayne Castleberry of WD Enterprises have formed a new partnership to re-launch the new Dirt Nation website, www.dirtnation.net, that will be the one source for fans, racers, race tracks, advertisers and manufacturers of anything related to dirt racing. The Dirt Nation website with all new logos and a fresh look will launch Monday May 7, 2007. The partnership between Braun, Seay and Castleberry will combine several of the most talented insiders in the motorsports business and create a website that will have some of the most cutting edge technology that has never been used before on a dirt track racing exclusive website.
One Nation Under Dirt will be the overall theme of a website dedicated to the dirt track industry, with numerous message boards, news, results, classified ads, schedules, photo galleries, digital audio and video interviews and never before seen behind the scenes footage covering Dirt Late Models, Sprint Cars, Big Block Modifieds, Open Wheel Modifieds and more.
Affordable advertising packages with numerous options will compliment the content on Dirt Nation and offer advertising campaigns to companies that have never been offered before on the web. Race tracks, promoters, sanctioning bodies, manufacturers, product suppliers, special events, and more will have tremendous opportunities to promote and market to fans and racers all over the country. Dirt Nation will be the first motorsports website to offer digital video ads powered by hipcast.com, a state of the art streaming audio and video company and partner of the Nation.
Dirt Nation also plans to actively promote and market with several year long promotions including give aways, contests, prizes and even an all-expense paid trips to some of the biggest dirt motorsports events in the country.
Included in the Dirt Nation community will be the popular motorsports talk show Dirt Nation hosted by Dave Seay on Monday evenings from 8-10pm EST on www.racetalklive.com and on WLRT 1490 am out of Hampton, Virginia. The show will be re-branded Dirt Nation Live under the Dirt Nation website and brand. Dave will take his show on the road several times throughout the year and broadcast on location as part of the Dirt Nation promotions.
Barry Braun, owner and president of Atomic XR, Inc., has been involved in the motorsports industry for five years. Barry has brought his knowledge and talents into motorsports marketing, and his online presence has attracted tremendous attention to the industry while utilizing cutting edge technology that he has incorporated into websites and promotions over the past several years.
"The opportunity to partner with Dave and Wayne on Dirt Nation was too good to pass up. Both gentlemen have the same mindset as I when it comes to promoting the dirt track industry and to have the ability to focus on the site with their marketing and promoting support is invaluable. Many have looked to bring dirt track racing to the proverbial 'next level' for many years and all have failed. Dirt Nation will explore opportunities, partnerships, and technology never used with the intent of becoming the digital authority of all things dirt track racing," stated Barry.
Dave Seay, the Director of Marketing, Sales and Public Relations of Virginia Motor Speedway brings over 18 years of experience in the motorsports industry. Dave has hosted the very popular motorsports talk shows Dirt Nation on Monday evenings from 8-10 pm EST on www.racetalklive.com and WLRT 1490 am out of Hampton, Virginia, for fours years now. Dave has interviewed numerous racers, motorsports insiders and many of the top stars in motorsports from NASCAR to the local grass roots racer over the four years of his show. "I am excited and
honored to work with Barry Braun and Wayne Castleberry on this project. Everyone involved is dedicated to growing the sport of dirt racing and the new site will be the number one gathering place for everyone that loves dirt racing," stated Seay.
Wayne Castleberry, owner of WD Enterprises, has been involved in motorsports over 16 years. The WD Enterprises company has been contracted by several top dirt late model drivers to handle their press releases and public relations. WD Enterprises also has worked with numerous companies involved in the motorsports industry to provide several promotional and marketing projects in the industry helping to promote their products and services within the
motorsports community.
"I'm very excited and honored to be associated with Barry and Dave on this venture. My passion is dirt racing and to be a part of a cutting edge website that will be the number one source for dirt racing is a great opportunity," stated Wayne.
One Nation Under Dirt launches Monday May 7th and can be found at www. dirtnation.net. To inquire about marketing opportunities or to be a contributor to Dirt Nation whether its Dirt Late Models , Big Block Modifieds, Sprint Cars or Open Wheel Modifieds please contact either Dave Seay, Wayne Castleberry or Barry Braun. |
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