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World of Outlaws Racing Exclusively On SPEED in 2008
Broadcast partnership includes three LIVE broadcasts
CONCORD, N.C. — March 23, 2008 — World Racing Group announced today that SPEED will be the exclusive television partner for World of Outlaws racing in 2008. The partnership will be anchored by five super-sized multi-hour events, three of which will be broadcast live, including the highly successful World of Outlaws World Finals season finale.
There will be 25 hours of Advance Auto Parts World of Outlaws Sprint Car Series and World of Outlaws Late Model Series action, featuring a combination of live and tape-delayed broadcasts beginning on May 23 with the super-sized three-hour Rite Aid Outlaw Showdown broadcast LIVE from The Dirt Track @ Lowe’s Motor Speedway.
“The World of Outlaws broadcasts in 2007 showed us how exciting dirt track racing can be on television,” said Rick Miner, SPEED Senior VP of Production and Network Operations. “The success of the World Finals show from The Dirt Track @ Lowe’s Motor Speedway gave us a gameplan for ’08, as part of that plan we will be treating the five new super-sized events just as we do any other major motorsports event on SPEED, which should significantly raise the profile of World of Outlaws racing.”
A return to SPEED in 2008 as the exclusive television outlet for World of Outlaws racing will bring consistency and awareness to the viewers.
“The broadcast agreement with SPEED continues the solid growth we realized in 2007,” said World Racing Group CEO Brian Carter. “The more than 75 million viewers on SPEED give our corporate partners, like Advance Auto Parts, as well as our teams and our promoters, the greatest opportunity to reach our fans on a consistent basis. SPEED is the home for racing on television and we’re excited to again have the World of Outlaws on SPEED this season.”
Among the 25 hours of coverage will be a three-hour LIVE event with the Advance Auto Parts World of Outlaws Sprint Car Series to kick off the 2008 TV schedule on May 23 from The Dirt Track @ Lowe’s Motor Speedway; a two-hour Firecracker 100 special from Lernerville Speedway featuring the World of Outlaws Late Model Series; a two-hour Kings Royal special from Tony Stewart’s Eldora Speedway; a three-hour LIVE broadcast from the National Open at Williams Grove Speedway; and, the three-hour LIVE season-finale from The Dirt Track @ Lowe’s Motor Speedway.
For more information on the World of Outlaws, visit WorldOfOutlaws.com. For the latest from SPEED, including their World of Outlaws section, visit their new Web site at SPEEDtv.com.
2008 World of Outlaws Racing on SPEED Television Schedule
Air date Time Day Track City Race Date
May 23 8-11 p.m. Friday Lowe’s Motor Speedway Concord, N.C. May 23
May 31 4-5 p.m. Saturday Williams Grove Speedway Mechanicsburg, Pa. May 15
June 8 1-2 p.m. Sunday Williams Grove Speedway Mechanicsburg, Pa. May 16
June 15 4-5 p.m. Sunday Knoxville Raceway Knoxville, Iowa June 6
June 21 4-5 p.m. Saturday Knoxville Raceway Knoxville, Iowa June 7
June 28 3-4 p.m. Saturday Dodge City Raceway Park Dodge City, Kan. June 20
July 6 4-5 p.m. Sunday Dodge City Raceway Park Dodge City, Kan. June 21
July 13 5-7 p.m. Sunday Lernerville Speedway (LM) Sarver, Pa. June 28
July 19 4-6 p.m. Saturday Eldora Speedway Rossburg, Ohio July 12
July 26 4-5 p.m. Saturday Ohsweken Speedway Ohsweken, Ontario July 22
Aug. 2 4-5 p.m. Saturday Ohsweken Speedway Ohsweken, Ontario July 23
Aug. 16 4-5 p.m. Saturday Deer Creek Speedway (LM) Grand Meadow, Minn. July 9
Aug. 23 4-5 p.m. Saturday Eldora Speedway (LM) Rossburg, Ohio July 25
Aug. 31 12-1 p.m. Sunday Sharon Speedway (LM) Hartford, Ohio July 26
Sept. 7 6-7 p.m. Sunday Tri-City Speedway (LM) Franklin, Pa. Aug. 31
Sept. 27 8-11 p.m. Saturday Williams Grove Speedway Mechanicsburg, Pa. Sept. 27
Nov. 1 8-11 p.m. Saturday Lowe’s Motor Speedway Concord, N.C. Nov. 1
(LM indicates a World of Outlaws Late Model Series event. All other broadcasts feature the Advance Auto Parts World of Outlaws Sprint Car Series.)
About World Racing Group
Based in Concord, N.C., World Racing Group, Inc. (WRGI), (OTCBB: WRGI) is a national sanctioning body, real-estate operator, and sports entertainment company serving the dirt racing industry. WRG sanctions sprint car racing as the Advance Auto Parts World of Outlaws Sprint Car Series™, late model racing as the World of Outlaws Late Model Series™, big block modified racing as the Advance Auto Parts Super DIRTcar Series™ and sanctions more than 4,000-races a year under the DIRTcar Racing™ banner. In addition, WRG owns and operates seven speedways. WRG races can be heard online at DIRTVision.com®.
To learn more about World Racing Group, visit worldracinggroup.com.
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