Dirt Track Digest to Host Media Seminar Saturday at Northeast Trade Show

BREWERTON, NY – DirtTrackDigest.com will have a major presence this weekend at the Northeast Auction, Trade Show and Swap Meet. The media outlet will have a booth along with offering a seminar on Saturday morning at 11 a.m. for the first time.

The seminar, open to everyone including race fans, drivers, track promoters, current and aspiring motorsports journalist and anyone else interested, will cover a variety of topics in regards to the current state of racing journalism and social media while also giving those in attendance an opportunity to ask questions about becoming involved in the racing industry.

Topics for discussion during Saturday’s seminar may include but are not limited to the following:

– How do you get into becoming a racing journalist? What are the possibilities?
– What is the difference between a PR person and a journalist?
– What kind of work does it take to be involved in racing journalism?
– What jobs are available at race tracks in media?
– What are the expectations for those that cover the sport?
– How do you get press credentials? How are those credentials to be used?
– In what ways can social media be used to contribute to the sport?
– What is the impact of social media on racing? What can be done to change the tone on social media?
– How can I get involved at my local race track?

There will also be an open question and answer session at the conclusion of the seminar for any and all types of questions to be asked.




The seminar will be led by Dirt Track Digest Managing Editor Mike Mallett as well co-owner George Smith and BD Motorsports founder Brett Deyo. With a wealth of experiences in racing, they’ll each be offering a different viewpoint for seminar attendees.

Mallett has been involved in all facets of motorsports media.  He worked in public relations at the Afton Speedway in the early 2000s, as writer for Area Auto Racing News and more recently as the managing editor of Dirt Track Digest. He’s also the tour announcer for the Lucas Oil Empire Super Sprints, a part-time announcer for the Super DIRTcar Series while calling the weekly action at the Utica-Rome Speedway.

Smith has been a racing photographer for over 30 years while also owning a controlling interest in DTD with Mallett and his son GT Smith for the last four years. He has had numerous experiences at the track.  He’ll be able to share his perspective with current and up and coming racing photo journalist.

Like Mallett and Smith, Deyo brings a tremendous amount of knowledge to the table. Deyo has seemingly done every job in motorsports media. Deyo has worked as a track public relations person, an announcer and he was the assistant editor of Area Auto Racing News before becoming one of the most prominent promoters in the Northeast at the head of the Short Track Super Series and the Georgetown Speedway.

The seminar will be held in the seminar room. For information about the coming show be sure to visit the website at northeastracingproducts.com. The show runs from 11am until 8pm on Friday, November 17th and from 10am until 8pm on Saturday, November 18th.