WOODHULL, NY – With a steep tradition of motorsports involvement from Daytona to the local short tracks across the country, NAPA Auto Parts is one of the most visible brands in sports marketing today. Woodhull Raceway is just one place where racers get to reap the benefits of ‘NAPA Know How’ during the 2017 race season.
A collective effort from five local NAPA Auto Parts stores will sponsor the Crate Sportsman Modified division this season at ‘New York’s Toughest Bullring.’ Those NAPA locations include Addison, NY; Corning, NY; Bath, NY; Lawrenceville, PA and Watkins Glen, NY.
These locations will present the weekly action for the Sportsman division, as well as presenting the Crate Sportsman King of the Ring event on Saturday July 1st. During the King of the Ring event drivers are paired off to compete in single-elimination, head-to-head races until a champion is crowned. 2016 saw the eventual track champion Chris Daugherty beat out Brandon Butler in the final round.
The Addison, NY and Corning, NY locations will also be marketing partners for the August running of the ‘Hustlin’ The High Banks 53’ for the Short Track Super Series. A large crowd will be expected on hand to take in some of the best dirt modified drivers in the Northeast on the Steuben County clay.
NAPA Auto Parts in Addison, NY is making the deal even sweeter to compete with the NAPA Crate Sportsman in 2017. As they have done in the past, their NAPA location will be awarding $25 gift certificates to Woodhull Raceway Crate Sportsman heat race winners.
Those $25 gift certificates are good for product purchases at the Addison NAPA Auto Parts location. Woodhull Raceway owner and promoter Ted White detailed the importance of great partnerships, like Woodhull has with the area NAPA stores, to help promote local short track racing and it’s drivers.
“Partners like the folks from NAPA help us provide a great racing product to our fans,” said White. “The way we do that is with the great racing talent that supports our track. We are thankful that the folks from NAPA are coming on board to help us support those drivers with programs like the heat race winner giveaways, Crate Sportsman King of the Ring and our Short Track Super Series event.”
When you win a NAPA Crate Sportsman heat race, you win twice as you take the three bonus points to add to your championship total, as well as the $25 gift certificate at night’s end.
An Open Practice session is slated for Saturday April 8th, with Opening Night scheduled for Saturday April 15th. The 370 Modifieds will debut on Saturday April 29th.
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For more information race over to www.woodhullraceway.com. Also follow us on Facebook www.facebook.com/WoodhullRaceway and follow us on twitter @WoodhullPR
Woodhull Raceway can be found in Woodhull, NY, just 30 minutes West of Corning, NY, competing weekly on Saturday nights from mid-April all the way until Labor Day Weekend. The track offers numerous special events including the Patriot Sprint Tour 360 Sprints and the Short Track Super Series Modifieds in late-August.